Domino’s Offers Pizza for $1 to Mark 100th Store in Chicago

Domino’s Pizza, Inc. (DPZ) recently reached the milestone of opening 100 stores in the Beverly neighborhood of Chicago. The 100th store in the neighborhood is located on West 95th St.

The pizza giant will celebrate the occasion by offering one topping medium hand tossed pizzas for 100 cents in all 100 stores in Chicagoland on Saturday, Oct 18. The offer is limited to five per customer for carryout only. The 100 cents a pizza offer will be valid for 100 minutes beginning at noon on Oct 18 and ending at 1:40 pm.

The new store opening is intended to boost sales. During the third quarter of 2014, Domino’s Pizza unveiled 23 domestic restaurants while closing 9, thus bringing the domestic store count to 5,016.

Other than store opening, another initiative taken by the company to boost sales is the mandatory re-imaging of stores, which has received an overwhelming response from franchisees. Re-imaging, which also includes re-location, began in Nov 2013. The company has completed re-imaging almost 10% of its U.S. stores.

The new store incorporates a pizza theater store design, comprising a lobby, a clear view of the food preparing process, a lobby screen which electronically keeps track of carryout orders and a chalkboard where customers can leave a feedback.

Headquartered in Ann Arbor, MI, Domino’s Pizza currently carries a Zacks Rank #2 (Buy).

Investors interested in the sector may also consider Jack in the Box Inc. (JACK), Jamba, Inc. (JMBA) and Starbucks Corp. (SBUX). All these companies sport a Zacks Rank #1 (Strong Buy).
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