MMM: The Beauty Of Boring

3M (MMM) is a homely company. There is nothing sexy about scotch tape or Post-It notes. Or Ace bandages or Scotch Bright for that matter. We’re talking about adhesives and cleaning supplies, for crying out loud. No matter how hard you try, there is no way to make these items anything other than boring.

And as an investor, I’m ok with that.

Men are notorious for letting a beautiful woman impair their judgment. But the same is true of beautiful stocks. Think of recent “attractive” stocks that have led many an investor to ruin: Apple (AAPLandFacebook (FB) are two that come to mind. Like a glamorous date, it’s nice to be seen in public with an “it” stock. But chances are good it won’t be good for your wallet or for your long-term peace of mind.

This is not a stock you will ever brag about owning at a cocktail party. But frankly, you should. The stock has quietly pushed to new all-time highs, and it is beating the S&P 500 by a wide margin year to date.

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